Jun 29, 2023

Cultural Storytelling for Music Creation Tech Companies

Dmitri Vietze
Looking for Dmitri’s full Cultural Storytelling for Music Creation Tech Companies white paper? Get it at the bottom of this page! Many music creation...
Jan 23, 2023 Tristra Newyear Yeager

Music Marketing in an Age of Creative Transformation

Look ahead to music marketing trends with Tristra Newyear Yeager, Chief Strategy Officer at Rock Paper Scissors and co-host of the Music Tectonics podcast ...
Jan 10, 2023 Dmitri Vietze

What I’m Expecting in 2023

It's the time of year when commentators and analysts are telling you what to think about 2022 and what to expect in 2023. Me,...
Nov 15, 2022 Dmitri Vietze

Rock Paper Scanner: Curated Trendspotting

The Rock Paper Scissors team is always tracking top-level music innovation trends. Rock Paper Scissors clients get my weekly Rock Paper Scanner newsletter, a...
Aug 18, 2021 Dmitri Vietze

The RPS PR Model: Amplify

Amplification is the third phase of the iterative rps PR model. This is getting other people to tell your story, with an emphasis on...
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