Zeynep Yasar

Campaign Manager

Zeynep joined Rock Paper Scissors as a tech publicist after earning a PhD in Communication and Culture at Indiana University, where she focused on film culture and contemporary politics in her native Turkey. After cultivating deep insights into publicity, outreach, and storytelling during her 2+ year role as a publicist, Zeynep continues her RPS journey as campaign manager. She leads multiple campaigns and a team of publicists, securing press coverage and making sure her clients’ media recognition entails consistently growing recognition and business development opportunities, as well as establishing their public profile as key industry leaders. Outside of her work at RPS, she enjoys thinking and writing about cinema, seeing shows and movies around town, and playing board games with friends.